Training Consultancy Mentoring Coaching
Empowering individuals and organisations through purposeful training, leadership development, and professional coaching.
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Years Experience
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Training Topics
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Staff Mentored
Leadership
Meet the Team
Asia Alam
Chowdhury
Founder & CEO, It's About You
27+
Years in Education
Asia Alam Chowdhury is a dynamic leadership trainer and education consultant with over 27+ years of experience in the education and training sector. She is the Founder & CEO of It's About You, a consulting and training firm focused on education, personal development, and professional grooming.
As the former Head of School at Chittagong Grammar School Dhaka, Asia led a team of 150+ staff and built a culture of excellence through impactful leadership, team development, and inclusive education strategies.
Key Achievements
- Successfully trained and mentored academic teams for over two decades
- Developed SOPs and handbooks used across multiple institutions
- Championed inclusive education and learning support systems
- Led a team of 150+ staff at Chittagong Grammar School Dhaka
Core Training Areas
A K M Moinuddin Chowdhury is the Managing Director of Grameen Kalyan since 2019, Bangladesh's largest non-government primary healthcare provider, founded by Nobel Peace Laureate Professor Muhammad Yunus.
He holds an MBA from Bayes Business School, City University London, and brings over 36 years of professional experience, including 16 years in the Bangladesh Army. Post-MBA, he worked as a Principal Consultant at Frost & Sullivan, London, and later managed large-scale international development programs funded by DFID (UK Aid) and DFAT (Australian Aid) in Bangladesh.
He also serves as a Non-Executive Director of Grameenphone Ltd. and holds additional directorships contributing to sustainable development, healthcare access, and social business initiatives in Bangladesh.
Key Achievements
- Managing Director of Grameen Kalyan since 2019, Bangladesh's largest non-government primary healthcare provider
- Administered DFID-Bangladesh's award-winning Chars Livelihoods Program (CLP, £82.7M)
- Director of Finance, Maxwell Stamp Plc (UK), collaborating with Bangladesh's Ministry of Finance
- Non-Executive Director, Grameenphone Ltd.
- 16 years of service in the Bangladesh Army
- Principal Consultant, Frost & Sullivan, London
Directorships
Moin
Chowdhury
Director, It's About You
36+
Years Experience
What We Offer
Services We Offer
30+ tailored topics (not limited to) delivered as custom programs built around your organisation's goals and schedule.
How It Works
01
Initial Consultation
Understand your goals and preferred topics
02
Training Needs Assessment (TNA)
Evaluate current skills and identify gaps
03
Customisation
We design a program with selected content and format
04
Delivery
Sessions delivered based on your needs and schedule
Training Topics
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Leadership
To focus on building self-awareness, communication, decision-making, relationship-building, conflict management, change management, team motivation, coaching skills, emotional intelligence.
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Training for New & First-Time Managers
To help build the skills, confidence and resilience the new leaders need to enhance team performance.
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Succession Planning
To identify potential employees and prepare them to take over critical positions so that businesses operate smoothly without interruptions.
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Reward vs Penalty
To identify tools to assist employee behaviour and to know when to apply which.
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Shadowing
To gain insights of roles and responsibilities of other employees, mostly seniors.
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Teaching Mentoring Skills
To help the mentee navigate challenges, develop skills and achieve goals.
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Effective Communication
To provide clarity and precision while delivering messages which are interpreted and comprehended accurately for effective and efficient implementation.
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Presentation Skills
To construct presentations to deliver key ideas with attention-grabbing techniques.
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Negotiation Skills
To understand the phases of negotiation and learn the skills needed for negotiating.
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The Art of Storytelling
To learn to share information in a manner to create an emotional connection, enabling a deeper understanding of others' experiences.
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Conducting Meetings
To bond, learn, decide and do/delegate in the minimum possible time.
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Employee Retention
To prevent/minimize employee turnover while ideally focusing on keeping employees not only satisfied with the current position, but also facilitate them in setting targets for career development.
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Code of Conduct
To provide with a clear outline of expected behaviour and outlines on good practices.
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Know Your Rights
To create awareness of employee rights in sync with HR policies.
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Work Ethics, Integrity & Moral Values
To sync personal ethics with that of the organization and embrace the right attitude and values.
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Compliance Training (conflicts of interest, information security, social responsibility, ethical leadership)
To ensure that employees comply with applicable laws, regulations, rules and best practices of the organization.
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EDI Training (Equality Diversity & Inclusion)
To raise awareness of cultural competency, understand what may amount to discrimination and how to reduce its causation by accepting and including.
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Who Let the Cat Out?
To identify who or what may lead to security or integrity being compromised.
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Your Favourite Version
To identify different versions of yourself and selectively decide which version you wish to be in different situations.
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The Power of 'NO' Post-Knowing
To focus in helping in personal growth by prioritizing one's needs and wants over others while setting acceptable boundaries.
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Work-Life Balance
To recognize the elements which make the work-life balance difficult and to overcome those factors.
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Mindfulness & Destressing
To decrease the levels of stress, depression, anxiety and disruptive behaviour.
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Motivation & Happiness
To improve discipline and gain pride in the organization one works for by remaining happy about the choices one makes.
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Self-Discipline & Organising
To learn to avoid distractions, gain emotional control, become a better manager of time while remaining focused on goals.
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Dealing with Grief & Loss
To provide an overview of the common responses to loss and different stages of grief and bereavement.
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Embracing Changes
To adapt to organizational changes while maximizing value.
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Time Management
To achieve optimal results through effective planning and timely execution.
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Social Skill Development, Etiquette and Mannerisms
To respond appropriately in various social situations, to treat everybody respectfully and appropriately, and to interact positively.
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Dress Code & Body Language
To provide a clear outline of expected dress code for regular and special occasions in addition to clarity being given on non-verbal cues.
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Are You a Team Player?
To learn to collaborate and cooperate to attain a shared goal/objective.
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Event Management
To build the capacity to set a budget, plan and execute events in a structured manner.
Event Gallery
Past Events
A look back at workshops, seminars, and training sessions delivered.
What People Say
Testimonials
Real feedback from professionals, educators, students and families who've worked with Asia.
“
Running a business comes with its fair share of challenges, and throughout some of the most difficult periods of my journey with Maia, Asia apa has been an incredible source of support, guidance, and encouragement. Whenever I felt overwhelmed by uncertainty or financial pressures, she consistently reminded me of how far we had come, helping me see beyond the immediate challenges and focus on the progress we had already achieved. Her ability to inspire confidence and resilience has helped me continue moving forward, even during moments when giving up felt like the easier option. What I value most about Asia apa is the safe, judgment-free space she creates. There have been many occasions when stress made it difficult for me to think clearly, and she patiently helped me break down complex situations into manageable steps. Her structured approach, thoughtful advice, and genuine belief in my ability to succeed have been invaluable. Having someone who can provide both practical guidance and emotional support is rare, and I feel incredibly fortunate to have benefited from her wisdom, leadership, and encouragement. The impact she has had on both my personal growth and my journey as an entrepreneur is something I will always be grateful for.
Moureen Zahir
Creative Director & Founder, Maia
“
It was an absolute privilege to work under Asia Alam Chowdhry for six transformative years during her tenure as Head of School at Chittagong Grammar Dhaka. Asia is an exceptional leader who perfectly balances profound empathy with unwavering administrative resolve. She is a master of crisis management, possessing a rare ability to mend fractured dynamics and turn adversaries into steadfast allies. As a brilliant mentor and counselor, she consistently trains her teams to reach exacting standards of excellence. Given her proven track record of elevating both people and operations, Asia would be an invaluable consultant for educational institutions—or indeed, any organization seeking to upscale. She drives meaningful, systemic growth, and any institution would be remarkably fortunate to leverage her expertise.
Rokshenda Yasmin
Senior Admin & Head of Wellbeing, Sunnydale School
“
I have had the privilege of working with Ms. Asia Alam Chowdhury as both a leader and mentor, and her impact on my professional and personal growth has been significant. Through her training, mentoring, and coaching, she strengthened my leadership skills, boosted my confidence as an educator, and provided practical strategies that I continue to apply in my role as an Academic Coordinator. What sets her apart is her genuine empathy and commitment to helping others succeed. During a particularly challenging period in my life, her encouragement, wisdom, and unwavering support helped me build resilience and gain clarity. I wholeheartedly recommend her as a trainer, mentor, coach, or consultant who combines professional expertise with deep compassion and a sincere dedication to the growth and well-being of others.
Cynthia Islam
Academic Coordinator, Sydney International School
“
Ms. Asia has been a remarkable source of guidance and strength for one family during one of the most demanding phases of parenting. As a mother raising four children simultaneously, each with their own set of needs, I found in Ms. Asia not just a mentor but a calm, compassionate presence who understood that every child is wired differently and that a parent's own emotional steadiness matters just as much as any practical solution. When my eldest was diagnosed with Dyslexia, Ms. Asia approached it with both sensitivity and practicality. Rather than pushing the standard Bangla curriculum that had only frustrated him, she suggested more accessible alternatives suited to his learning style. She also stood by him through the difficult experience of being bullied, helping him find his footing and self-assurance. Alhamdulillah, he has since graduated and is now studying at Monash University, something that once felt very far away. For my second child, Ms. Asia's patient mentoring helped address deep-rooted behavioral patterns while also nurturing in him a gentleness and compassion for others that has been beautiful to witness. Ms Asia has also enabled my daughter to feel confident and supported during her time at CGS. She gave each child what they individually needed, and through it all kept the parent grounded too. I am forever indebted to her and wish her all the best always.
Sadiya Shamim
Mother of CGSD Students Aayan, Aarib, Alvina, Alyanah
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My appreciation for the workshop Ms. Asia has conducted is much more than I can express. It was excellent, material used was very clear & relevant to the topic. Practical examples for classroom exercise helped teachers focused on their own teaching skills. Ideas of great new tools to use with students were very informative & useful. Teachers & particularly new ones will feel more ready to teach. The best part was the clear connection & understanding between the speaker & the group. I thank Asia for giving her time & knowledge to the community school.
Jabeen Noman
Adviser, Chittagong Grammar School–Dhaka Community School
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I'm currently a biomedical student at Adelaide University, and looking back on my time in school with deep gratitude for the guidance I had received from my former principal and a dear mentor, Ms Asia. During a particularly overwhelming phase, as I navigated the transition from high school to university applications and life beyond comfort, Asia Ma'am had gone out of her way to check in and have a heartfelt one-on-one conversation with me. What stayed with me was not just the advice, but the warmth and honesty with which it was shared. By opening up about her own life experiences, she created a space where I felt truly seen, respected, and understood. That conversation brought a sense of calm and clarity at a time when I needed it the most, and quietly instilled a renewed sense of confidence and perspective. Even today, I find myself returning to her words and seeking her perspective as I step into any new venture, valuing the connection we continue to share and the steady guidance it brings to my journey.
Anshi Agarwala
Biomedical Student, Adelaide University & Former CGSD Student
Get in Touch
Let's Talk About You
Whether you're looking for a training session, a one-on-one mentoring session, or a grief and counselling session, please reach out and Ms. Asia shall personally revert back to you at the earliest convenience to slot in a mutually agreeable date.
Phone
+880 1713-304401Address
Hs-B103, Apt-6A, Rd-8, New DOHS Mohakhali, Dhaka-1206